Improving Unit Matrix: The Golden Rule

Citrin Cooperman Partner Aaron Chaitovsky's article, "Improving Unit Matrix: The Golden Rule," was featured in the October 2019 issue of Franchising World. The profitability model of a franchise unit is critical to the success of the franchisor as well as the franchisee. In this article, Aaron covers a five step process that can be very effective for franchise systems across all industries.