SPECIALISTS
Carolyn Johnston
Director of Marketing for Industries and Markets, Citrin Cooperman Advisors LLC
Experience
Carolyn Johnston brings over 20 years of experience in professional services marketing to her role as director of marketing for industries and markets with Citrin Cooperman. Carolyn works with industry and market practice groups and their marketing leaders to develop integrated and cross-functional go-to-market strategies and marketing and sales best practices designed to attract new business opportunities and strengthen the firm’s brand. Working closely with firm leadership, she concentrates on research, analysis, and multi-faceted strategic planning demonstrating Citrin Cooperman’s industry expertise and business consulting mindset.
CREDENTIALS
Education
Bachelor of Arts, English Literature, Rutgers College, The State University of New Jersey
Master of Arts, Communication Studies, University of Michigan
Licenses
Certified Professional Coach / Energy Leadership Index Master Practitioner, iPEC Coaching
Affiliations
- Member, Association for Accounting Marketing
- Member, National Marketing Directors' Collaborative Circle
- Former Board Member, New York Chapter
- Former Member, Strategic Communications Committee
Honors & Awards
Best Logo Design, Best Advertising Campaign, and Best Sales Collateral, Association for Accounting Marketing, 2015
WORK-LIFE BALANCE
Outside the Office
Carolyn is an avid reader, life-long film buff, and ardent traveler. She enjoys her extracurricular role as a freelance writer for her town’s local newspaper covering town happenings and school board issues. Additionally, she is a passionate volunteer with Brady United. Above all else, she enjoys spending time with her husband and son, who make their home with her in northern New Jersey.
Get in Touch with Carolyn Today
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“The essence of great marketing begins and ends with the ability to fine-tune the practice of active listening as sharply as possible – recognizing and valuing the fact that every client, prospect, and corporate voice provides a different but equally valuable perspective.”